1. Course Objectives

    2. Why Hold an Open House?

    3. The REALTOR®'s Responsibilities

    4. Before You Schedule the Open House

    5. Developing Your Safety Plan

    6. Personal Safety

    7. Protecting the Seller's Home

    8. Massachusetts Agency Requirements

    9. Class Discussion

    10. Your Open House Safety Plan

    11. Arriving at the Property

    12. Preparing the Home

    13. Occupied vs. Vacant Homes

    14. Visitor Registration

    15. Greeting Every Visitor

    16. Watching the Property

    17. Theft Prevention

    18. Recognizing Suspicious Behavior

    19. Case Study #1

    20. Massachusetts Agency Relationships During an Open House

    21. Consumer Relationship Disclosure

    22. Fair Housing at an Open House

    23. Questions You Should Never Answer

    24. Handling Represented Buyers

    25. Protecting Seller Confidentiality

    26. Difficult Questions from Visitors

    27. Offers During an Open House

    28. Managing Multiple Visitors

    29. Case Study #2

    30. REALTOR® Safety Starts With You

    31. Situational Awareness

    32. Trust Your Instincts

    33. Working Alone

    34. Vacant Properties

    35. Emergency Response Plan

    36. De-Escalating Difficult Situations

    37. Luxury Property Security

    38. Incident Reporting

    39. Case Study #3

    40. Marketing Your Open House

    41. Social Media Best Practices

    42. AI and Technology

    43. Directional Signs

    44. Following Up With Visitors

    45. Open House Lead Conversion

    46. Reporting to the Seller

    47. Ending the Open House

    48. Case Study #4

    49. Open House Success Checklist

    50. Thank You

OPEN HOUSES

  • $25.00

What You'll Learn in This Course

  • OPEN HOUSE PREPARATION

    Learn how to properly prepare the property, organize the event, communicate with sellers, and create a professional experience for visitors.

  • AGENT & PROPERTY SAFETY

    Identify potential risks and learn practical safety procedures designed to protect agents, clients, visitors, and the property.

  • VISITOR MANAGEMENT & BEST PRACTICE

    Learn strategies for managing guests, monitoring activity, handling unexpected situations, and conducting a professional open house from start to finish.

Build Your Open House Skills & Stay Safe

Learn practical strategies for conducting professional open houses while protecting yourself, your clients, visitors, and the property. Complete this 2-hour Massachusetts continuing education course online at your convenience.